Bookkeeping & financial strategy that help you focus on growing your business, not your tax bill.

Get more profitability and peace of mind with enterprise-level financial expertise for content creators, small businesses and growing startups.

Is your biz set up to have you blessed or financially stressed?

Getting paid to do what you love is


until the tax bill is due.

Having your books together helps you take advantage of legit write-offs so that you can avoid paying more than necessary.

But we understand if your books aren’t quite there yet – managing, recording, and organizing every single transaction can be overwhelming and time-consuming.

That’s where we come in.

Expert bookkeeping helps you save money on your taxes, see where your business is financially, and frees you up to focus on growing your brand.

It's time to let go and let your

finances flourish.


No more sorting through receipts or being behind on your books. We free you up to focus on what matters most: growing your business.


See your finances clearly so you can strategize for your next level of growth. Plus we’ll catch deductible expenses for you.

Peace of mind

You’ll always know how your business is doing and what it needs to grow. We make sure that all of your reports are timely and ready for tax time.

I'm Azja Stanton

FOUNDER & Sr. Strategist

Here’s my little financial confession:

The first time I started making money as an adult, I went right out and bought a brand new Camaro.

I had no idea what I was doing or how to make better choices to put my money to work for me long-term.

Since then I’ve come a long way. Working as a Financial Consultant for enterprise-level businesses, I’ve helped a major national bank save over $8M. And that’s just one example of what’s possible with the right financial strategy.

Now I help content creators, startups and small businesses gain financial clarity so that they can scale their business and increase their profits using the same tools and strategies used by big business.

And I’m on a mission to ensure that you don’t leave ANY more money on the table.

ready to get started?

Let's work together.

At Stanton Financial, we have options available to fit your budget and desired level of involvement.


The DIY Bookkeeping Bundle

All the templates and tutorials you need to set your business finances up for growth.

For Wealth Builders

Strategic Tax Planning

Get a personalized plan to help you protect your assets, minimize your tax liability and build wealth for the long term.

For Content Creators & Small Biz

CFO & Tax Services

A premium monthly bookkeeping & CFO services retainer program designed to help influencers, content creators, and small business owners.

For Startups

Fractional CFO Services

Enterprise-level financial strategy and expertise designed to help founders grow and fundraise, so they can get back to focusing on product-market fit.


"Azja's reports have been incredibly helpful to see how I'm doing financially. Plus, she was able to give me helpful feedback showing me where I was doing well and next steps on where I could improve."
Lynette Adkins
"I've taken classes on business taxes and financials before, but Azja was able to explain everything so much more clearly. Having the ability to ask her questions has taken such a weight off my shoulders."
Vannessa Lee Reyes
Mindset & Marketing Coach
"I love how Azja is so clear and prepared. Her offerings are so high-quality and she just gets the issues I face as an entrepreneur. Working with her, I was able to get clear guidance on how to overcome those hurdles."
Tamara Sykes
Digital Marketer

Not sure if you're ready to hire a bookkeeper or CFO?